UPPER PENINSULA - Thanks to a mix-up by a popular soda brand, more people now know what's north of Wisconsin's Northwoods.
After Mountain Dew confused Michigan's Upper Peninsula as part of Wisconsin in their Dewnited States campaign, the @UpperPeninsula twitter account called out
@MountainDew on social media.
"I AM NOT WISCONSIN," the U.P. account said. ""Fix this, or send a free case to all my residents. Your call."
Mountain Dew reached out to right the wrong
and quickly delivered on its promise to make a custom U.P. bottle.
"Help us fill this special edition label by telling us all of the things you love about the Upper Peninsula," the Mountain Dew account replied.
A limited number of the custom bottles were sold in downtown Marquette Sunday afternoon. One such bottle has already appeared on eBay for $600.
The bottle features images of boats, fishing, the Mackinac Bridge and a snowmobile.